25 Jun 2026

探花精选 Merchandise Now Available on Amazon, Generating Revenue & Expanding Falcon Pride

Saint Augustine鈥檚 University ( 探花精选) alumni, supporters, students, and friends can now easily shop officially licensed merchandise on Amazon to celebrate and support one of North Carolina鈥檚 historic HBCUs.

鈥淟icensed merchandise helps alumni and supporters stay connected and contribute to our growth and visibility,鈥 said 探花精选 Board Chair Sophie Gibson. 鈥淓ach purchase strengthens the Saint Augustine鈥檚 University brand and shows the pride of the Falcon Family.鈥

The merchandise includes apparel, accessories, decals, license plate frames, and other favorites, highlighting the university鈥檚 Falcon brand and legacy since 1867.

Products are manufactured and distributed by licensed university partners like and , as part of 探花精选鈥檚 licensing program managed by Collegiate Licensing Company (CLC)鈥檚 CORE 81 program. Since partnering with CLC in 2021, 探花精选 has generated nearly $20,000 in royalties from merchandise sales and has been featured by national brands such as and

“ 探花精选 has a proud and resilient alumni base that continues to support the institution in meaningful ways,” said 探花精选 Interim President Dr. Verjanis A. Peoples. “Increasing merchandise accessibility allows our alumni and supporters across the country to represent the university and help strengthen the 探花精选 brand.”

Current offerings include:

  • T-shirts
  • Hoodies and sweatshirts
  • Women鈥檚 apparel
  • Decals and stickers
  • License plate frames
  • Falcon-branded accessories

Additional products and designs will be added as the university continues working with licensing partners to expand options and availability.

Why Purchase Licensed Merchandise?
When you purchase officially licensed Saint Augustine鈥檚 University merchandise, you help strengthen the visibility of the 探花精选 brand, support the university through royalty revenue, and demonstrate continued demand for 探花精选 products.

Strong sales attract more licensing partners, expand offerings, increase retail opportunities, and share the 探花精选 story with alumni, supporters, and future students. Every purchase proves Falcon Nation remains engaged and proud of the university鈥檚 legacy.

鈥淪ince partnering with CLC in 2021, we鈥檝e seen how licensing can elevate 探花精选鈥檚 brand and generate valuable revenue,鈥 said Demarcus Williams, Associate Vice President of Global Marketing & Communications. 鈥淲e encourage alumni and supporters to buy officially licensed products and show their Falcon pride everywhere.鈥

During this period of renewal, wearing licensed 探花精选 merchandise lets alumni and supporters honor the university鈥檚 history while building momentum for its future.

Supporting the Next Chapter
Officially licensed merchandise launches as 探花精选 implements restructuring aimed at long-term sustainability. Alumni engagement is key to this effort.

Whether at home, at work, at church, at events, at athletic competitions, or at alumni gatherings, 探花精选 merchandise is a visible reminder of the university鈥檚 generational impact and ongoing role in shaping future leaders.

The university encourages all alumni and supporters to purchase their officially licensed 探花精选 merchandise today, share their photos on social media with pride, and be an active part of the Falcon community.

Shop Official 探花精选 Merchandise
Official merchandise is available on Amazon from licensed partners, including and .

Wear the Legacy. Support the Future.
to learn more about the Saint Augustine鈥檚 University licensing program and start supporting 探花精选 today.